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More and more events are departing from conventional one-way communication and moving towards more interactive and emotional formats; not just traditional team events, but conferences and incentives as well.

We recently had the pleasure of planning and performing an interactive team-drumming event with more than 2,000 participants at Munich’s massive Allianz-Arena for one of the world’s largest finance and insurance companies.

Our clients were so pleased with the result of our drum event that they immediately booked us for a further large-scale event taking place in Budapest, Hungary.

Although the Allianz-Arena normally seats up to 75,000 persons, the overwhelming sound of 2,000 drums beating in unison definitely made for an unforgettable experience … even for us.